Welcome to another episode of Deconstructing Direct Mail. Each week, I choose a direct mail piece to dissect on video.
The reason for this video series is to:
→ Get you thinking differently about direct mail
→ Show you what works and what doesn’t
→ Help you diversify your marketing
In this week’s episode:
I’ll deconstruct Internet Marketing Legend Frank Kern’s direct mail piece. Yes, you heard me right. Frank Kern does direct mail. This one is a real gem and worth studying with a magnifying glass.
It’s one of the best mail pieces I’ve ever received.
Watch the video below to discover what makes this piece so special:
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Thank you for watching!
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{ 1 comment… read it below or add one }
Haha I love the “International House of Ninjas” return addy. This is really some creative stuff!